Download The American Presidency and Entertainment Media: How by Thomas Gallagher PDF

By Thomas Gallagher

The desire for American presidential applicants and sitting presidents to connect to voters has ended in the adoption of various media recommendations that come with conventional information tasks with proven reporters, face-to-face interplay with small teams of supporters, and visits to routinely non-political entertainment-based venues. The American Presidency and leisure Media: How know-how impacts Political Communication examines the new embody of leisure boards for political reasons. that includes interviews with White condominium insiders and past due evening speak exhibit veterans, this booklet analyzes the foremost moments within the presidency’s more and more comfortable courting with entertainment-based tv indicates and the key elements top person administrations and campaigns to take percentages to arrive mostly non-political viewers. It bargains a brand new theoretical underpinning for this phenomenon, predicts how destiny campaigns will function during this regard as media know-how and American political tradition evolve, and connects the wedding of politics and televised leisure to the ascension of Donald Trump to the presidency.

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